Trademarks | Hollowell Patent Group | Patent Attorneys


Trademark Services

Trademarks are distinctive symbols, names, logos, phrases, or sounds that are used to identify and distinguish the goods or services of one company from those of others. They serve as a form of intellectual property protection, granting exclusive rights to the owner to use the mark and prevent others from using similar marks in a way that could cause confusion among consumers. Trademarks help consumers recognize and differentiate products or services in the marketplace. They play a crucial role in brand building, safeguarding business identity and protecting buyers from consumer fraud.

Trademark Image

Properties that can be trademarked, include:

Brand Names: This includes the names of companies, products, or services, such as Apple ® or Coca-Cola ®

Logos: Distinctive symbols or designs associated with a particular brand, like the Nike® swoosh or the McDonald’s® golden arches.

Slogans: Memorable phrases or taglines, such as Nike’s “Just Do It” ® or McDonald’s “I’m Lovin’ It.” ®

Product Packaging: Unique and recognizable packaging designs, like the iconic shape of a Coca-Cola® bottle.

Sounds: Distinctive sounds or jingles associated with a brand, such as the Intel jingle or the NBC® chimes.

Colors: In some cases, specific colors can be trademarked when they are closely associated with a particular brand, like Tiffany & Co.’s ® signature blue color.

Trade Dress: The distinctive overall appearance or look and feel of a product or its packaging, such as the layout of an Apple® store.

It’s important to note that not all trademarks are created equal and the level of protection can vary based on factors such as the distinctiveness and strength of the mark. It is advisable to consult with a legal professional specializing in intellectual property for guidance on trademark registration and protection.

Hollowell Patent Group is your trusted source for securing trademarks. Serving clients for over two decades with issued trademarks.



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